Visit Durango’s Sustainable Tourism Impact & Performance Dashboard provides a clear, data-driven view of how tourism contributes to our local economy, community, and environment.
Powered by Tourism Economics’ Symphony platform, the dashboard brings together key metrics into one interactive tool—helping partner and community stakeholders better understand tourism trends, performance, and impact over time.
This dashboard reflects Visit Durango’s commitment to sustainable tourism, starting to track tourism across three key areas:
​By looking beyond visitor numbers alone, the dashboard helps ensure tourism supports people, place, and prosperity in Durango.
This data tool is designed to support informed decision-making across our community: industry partners & businesses can use the data to understand tourism trends, plan for seasonality, and identify opportunities to grow and adapt, and community stakeholders can explore how tourism contributes to Durango and how it is being managed over time.
We encourage users to explore the dashboard regularly to stay informed and use the data to support shared, community-aligned decisions. The dashboard is updated regularly to provide a current snapshot of tourism performance and track sustainable tourism trends over time.
For the best viewing experience, please use your desktop.